> For the complete documentation index, see [llms.txt](https://airaa.gitbook.io/docs/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://airaa.gitbook.io/docs/for-brands/getting-started.md).

# Getting Started

Airaa gives brands a direct line to crypto-native creators — no middlemen, no negotiating rates, no manual payment processing. Campaigns are funded Onchain and payouts are handled automatically.

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### Two ways to run campaigns

|                    | Instant Tasks                                      | Aura Boards                                    |
| ------------------ | -------------------------------------------------- | ---------------------------------------------- |
| **Setup**          | Fully permissionless — launch yourself             | Requires reaching out to the Airaa team        |
| **Budget minimum** | $100                                               | Larger budget (custom)                         |
| **Duration**       | Short-form, defined time window                    | Longer-duration campaigns                      |
| **Best for**       | Quick distribution, amplification, follower growth | Deep community engagement, sustained mindshare |

{% hint style="info" %}
**Want to run an Aura Board campaign?** These require custom integrations and planning. [Reach out to the Airaa team →](https://t.me/lightwaslost)
{% endhint %}

***

### Launching an Instant Task

Instant Task campaigns are launched through a 4-step flow directly on the platform:

**Step 1 — Details**\
Set your campaign type (Social), platform (X), task type (Quote Tweet or Original Post), post URL to amplify, required hashtags, required mentions, and content guidelines for creators.

**Step 2 — Eligibility**\
Define who can participate. Set filters for follower count, smart follower count, Aura Score, location, and niche. Or use a **Quick Select** list — Airaa-curated lists of top-quality creators in specific niches or sectors.

**Step 3 — Budget**\
Set your reward pool (minimum $100 in USDC on Base). Airaa charges a **15% platform fee** on top of the pool. Choose your distribution method: FCFS, Raffle, or Offers.

**Step 4 — Review and launch**\
Confirm all details and fund the campaign from your wallet. Once live, eligible creators are instantly notified via Telegram.

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### After launch

* **You cannot pause or cancel a campaign** once it goes live
* If your campaign has **unspent budget after one week**, you can withdraw the remaining funds
* All content verification and payouts are handled automatically — you don't manually approve or reject submissions

{% hint style="success" %}
Ready to launch? [Go to Airaa →](https://app.airaa.xyz)
{% endhint %}